The brand management firm is creating a collection of adult and childrenswear featuring Geoffrey the Giraffe, a mascot of ...

The retail brand now has its own entertainment production division, Toys R Us Studios, which plans to give Toys R Us’ biggest and most recognizable asset, its giraffe mascot Geoffrey ...

And would Toys 'R' Us ever play again, like a phoenix (or giraffe) rising from the ashes ... However, the Toys 'R' Us brand ...